Growth marketing leader passionate about building and scaling successful teams and growth engines. Expertise in go-to-market, digital marketing, demand generation, account-based everything, and marketing operations.
Experience
Inductor - Remote
Founding Growth Lead - July 2023 — Present
Building Inductor’s growth function from the ground up. Onboarding sales and marketing systems, establishing goals and KPIs, implementing multi-channel strategies, and sourcing our first customers. Managing the entirety of product-led-growth, developer marketing, and enterprise B2B go-to-market efforts.
Argyle - Remote
Senior Growth Marketing Manager - August 2022 — June 2023
Manage one team member and two agencies. Oversee a $1.5M+ budget for growth marketing, demand generation, tools, and partnerships. Own strategy and execution for all digital marketing, paid advertising, events, partnerships, marketing automation, and website optimizations. Consistently influence 58%+ of deals with an ACV of $120k.
Interim Head of Marketing - March 2022 — August 2022
Managed five team members and three agencies. Oversaw a $1.5M+ budget for the entire marketing function. Increased website traffic by 200% and influenced 66% of deals with an ACV of $64K.
Growth Marketing Manager - April 2021 — February 2022
Built the entire growth marketing function from scratch. Onboarded all marketing systems, established analytics and reporting, and developed a successful multi-channel strategy. Increased website traffic 10X and influenced 60% of deals with an ACV of $34K.
Gorilla Logic - Boulder, CO
Demand Generation Manager - January 2021 — March 2021
Managed two team members and three agencies. Oversaw a $700K digital marketing and event budget. Grew revenue 260% between 2018 and 2020. Received Unstoppable Award for outstanding performance.
Digital Marketing Lead - November 2018 — December 2020
Marketing Specialist - November 2017 — November 2018
Marketing Coordinator - November 2016 — November 2017
Marketing Intern - September 2016 — November 2016
Education
M.A. Philosophy
University of Cincinnati
Spring 2016
B.A. Philosophy & French
Xavier University
Spring 2015
Skills
Growth marketing
Go-to-market
Digital marketing
Demand generation
Developer marketing
Product-led growth
Team & project management
Agile methodology
Partner marketing
Product marketing
Content marketing
Account-based everything
Marketing automation
Analytics & reporting
SEO & SEM
Events & webinars
Public relations